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SEO

Search Generative Experience (SGE): first impressions, feedback, and potential impact on SEO

A LOT has been said about Google’s new Search Generative Experience since it was announced last month, and as we... more

A complete guide to edge SEO

A Complete Guide to Edge SEO: Everything You Wanted to Know In the last few years, Edge computing has emerged... more

An introduction to Google Analytics 4 (GA4) – What are the new features?

The time has come for us to say goodbye to Google Analytics 3 (AKA Universal Analytics) and welcome in the... more

All speaker presentations from the Re:commerce conference 2023

In March 2023 we hosted our first ever eCommerce SEO conference – Re:commerce. We invited the best and brightest minds... more

How to find SEO quick-wins in Google Search Console: low CTR% keywords

SEO is a long-won strategy, with gains happening over years. However there are some great quick-wins you can pick off... more

How to approach content strategy for ecommerce

In March 2023 I delivered my first in-person talk at our inaugural conference, Re:commerce. It (like this blog post) was... more

Unleashing the power of social media SEO: top tips for ecommerce brands

Social media and SEO are normally seen as integral parts of any ecommerce business’s Digital Marketing strategy. They are powerful... more

Content writing tips For ecommerce brands

Over time, Google, and other search engines have provided increased visibility for websites that offer their users ‘valuable’ or ‘good’... more

A complete guide to optimising your website architecture for SEO

Your website architecture should be an essential part of your technical SEO strategy. Whether you’re working in-house or agency side,... more

Google algorithm updates: the past, the present & the future

These days, it seems like Google releases a significant algorithm update every two minutes. The SERPs always change, SEO professionals... more