SEO

Masterclass: Optimising Salesforce Commerce Cloud (SFCC) Sites for SEO: Part 1 – Hostnames & URL Structure

Salesforce commerce cloud (SFCC) is a commonly used, cloud-based platform for eCommerce sites, be it large, small, B2C or even... more ➔

Key Predictions for Sportswear Ecommerce: SEO and Content Marketing Trends for 2025

As the sportswear and athleisure markets continue to evolve, brands and retailers are presented with new opportunities to leverage changing... more ➔

Top 10 Key Learnings from Our Ecommerce Sportswear and Athleisurewear Report

The sportswear and athleisurewear industry is evolving rapidly, driven by shifts in consumer behaviour, technological advancements, and emerging trends. For... more ➔

The Google Search API leak: What it actually means for your site

On Sunday 5th May 2024, API documents were leaked from Google’s Search division. Erfan Azimi, an SEO and founder of... more ➔

Cutting through the noise: key takeaways from Google’s latest algorithm updates for ecommerce brands

Google is constantly evolving to remain the market-leading search engine, continuously adapting to try to deliver the best results for... more ➔

Answer Engine Optimisation (AEO): How ecommerce brands can adapt and thrive

The recent emergence of powerful, intuitive and easy-to-use AI technologies is transforming how people discover, create and engage with information.... more ➔

The hidden costs of a botched site migration: Why ecommerce brands can’t afford to get it wrong

Are you planning a site migration for your company’s online presence? You might be looking to change your domain name,... more ➔

Google’s shopping SERPs update: What it means for ecommerce

Today, Google unveiled significant updates to its shopping search results pages (SERPs) in Europe, aligning with the European Union’s new Digital... more ➔

SEO for headless ecommerce platforms

What is “headless ecommerce”? Headless is the term used for separating your backend website infrastructure from the frontend interface. In... more ➔

Re:commerce 2024 preview

After a successfull inaugural conference, we are thrilled to be back hosting Re:commerce 2024 on the 15th of March 2024!... more ➔