The changemakers of SEO
I was sitting in a meeting room with the technology and digital category judges for the 2022 Women of the Future awards - shortlisted for my leadership and neurodiversity advocacy - when judge Peter Brown ...
Sustainability in eCommerce fashion retail: the uneasy balance
A few weeks ago I was speaking with a pal who works in the eCommerce team at a well-known online and high street fashion retailer in the UK. They shared with me some of the ...
What is SEO? How To Optimise Your Website For Google
Introduction to SEO - How To Optimise Your Website For Google Did you know that 53% of all trackable website traffic comes from organic search (BrightEdge)? However, according to AHREFs, 90.63% of pages get no ...
What is Technical SEO And How Can You Improve It?
What is Technical SEO And How Can You Improve It? Google uses over 200 factors to judge and rank web pages according to SEO research, and around 20% of these factors are based on your ...
Autonomy: An Essential Part of Professional Development
Over the course of my career, ‘training’ has been varied. There’s been on-the-job training, and learning directly from a more qualified colleague. Then there has been the occasional conference (which in many cases, involved swapping ...
Re:signal at BrightonSEO – September 2021
September 2021. The month that we finally made a return to in-person conferences. It was strange, beautiful, tiring, and welcome. After doing it all online over the last 18 months, a two-day stint at BrightonSEO ...
Neurodiversity in SEO: How inclusive is your workplace?
Have you ever experienced a time where you felt like you didn’t fit in? Take a few seconds, and think about that moment. Now, imagine that moment happened every -- single -- day of ...
How will lockdown affect Christmas shopping in 2020?
As England enters the second week of the autumn Covid-19 lockdown, our thoughts have turned to the potential impact on the busy retail period leading up to Christmas. Before the start of the latest lockdown ...
