The full agenda for Re:commerce 2025 has been announced
There are now less than 10 weeks to go until Re:commerce 2025, and the full agenda has now been announced.
We’ve got an incredible line-up of speakers, boasting some of the brightest minds working in digital marketing, SEO and ecommerce right now. This is a must-attend event for ecommerce brands and marketers that want to keep their finger on the pulse of the rapidly changing digital landscape. To ensure continued growth in 2025 and beyond we need to be able to think differently and challenge how we do things, rather than expecting the same old tactics to continue driving revenue as customer behaviour changes.
Let’s take a closer look at our speakers and what they’ll be sharing with our attendees.
Our opening keynote — Andreas Ekström
Digital Humanist | Author | Journalist
Organic Intelligence is the New Superpower
Andreas Ekström has spent many years reporting on how media, business and politics is impacted by the major digital power players in the world, working as a culture reporter and columnist for Sydsvenskan, a national Swedish newspaper.
Andreas has also been an educator since 2010 and a regular on the international conference circuit, and is a highly sought after speaker that has been very well received across Europe thanks to the deep insight provided by his lectures.
At Re:commerce 2025, Andreas will kickstart the day with his thought-provoking ideas, questions and hands-on tools that help us to understand the impact the digital world has on relationships, culture and human interactions, stressing the importance of ‘organic’ intelligence as we enter the artificial intelligence revolution.
Gillian Ridley Whittle
Founder | Peachaus
Breaking the Mould in Retail Strategy
Pulling on her experience of over 30 years in commercial retail, Gillian Ridley Whittle will take Re:commerce attendees on her journey from big brand fashion director (M&S, Target, Topshop) to founder of Peachaus, a lifestyle brand with an ethical stance focused on changing customer mindsets and building a sustainable brand.
Gillian will share her experience of applying offline learning to building a digital presence, helping us to understand how experience-based retail is taking shape online and providing inspiration of how to think differently in the world of ecommerce.
Crystal Carter
Head of SEO Comms | Wix
Building Brand Visibility in an Evolving ecommerce Landscape
Large language models (LLMs) are causing a lot of disruption to the search landscape right now, and brands need to adapt if they want to remain visible to their target market.
Backed by over 15 years of SEO and digital marketing experience, Crystal Carter will provide Re:commerce attendees with her take on the challenges ecommerce brands have to tackle—but also the opportunities that AI can offer.
Crystal will also discuss the broader implications on marketing in an AI-enabled world, ahead of a quickfire Q&A session with fellow Re:commerce speaker Shannon McGuirk and Re:signal’s founder Kevin Gibbons.
Shannon McGuirk
Digital PR Director | Re:signal
How to Win in Digital PR Through Audience Understanding
Shannon McGuirk joined Re:signal as Digital PR Director in October, bringing with her a wealth of experience of driving organic growth for leading ecommerce brands like ASICS, FatFace and Under Armour.
Shannon is also a veteran of the industry speaker circuit, having given talks at MozCon, BrightonSEO and Outreach, and we’re delighted to have her as part of the Re:commerce 2025 line-up.
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