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How ecommerce stores can boost sales With Chatbots

In the fast-paced world of digital marketing, chatbots powered by artificial intelligence (AI) are being used more frequently and the ecommerce industry is no exception to this.

Chatbots can be used for a wide range of tasks, from driving sales to working in harmony with an existing customer service team. Throughout my career in Digital Marketing, I have used chatbots in a variety of contexts and multiple sites and channels to drive conversions from existing traffic. 

In this article, I’ll be taking a closer look at what chatbots are, the benefits of using them, and how they can make a big impact on ecommerce sales.

What Is a Chatbot?

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