7 simple steps for conducting international keyword research
As your business grows, it’s natural to set your sights on new international markets. Selling your products abroad introduces you to a whole new set of potential customers, and maybe even a new language to navigate. For us marketers, this brings up quite a few hurdles! From an SEO perspective, you have to execute a brand-new organic strategy that caters to this entirely different audience, language and culture. It might seem a bit intimidating at first! But having helped several of our clients expand into foreign markets, I can assure you it’s not as daunting as you might think.
At the foundation of every SEO strategy lies keyphrase research. This vital step allows you to delve into the minds of potential customers, understanding precisely what they’re searching for. This insight then guides the creation of content and landing pages that align with users’
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