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Search Generative Experience (SGE): first impressions, feedback, and potential impact on SEO

A LOT has been said about Google’s new Search Generative Experience since it was announced last month, and as we eagerly await access to its experimental phase within Google Search Labs. Let’s delve into the initial impressions, post-initial impressions, and the wider community feedback surrounding this search experience change, which has had the wider SEO community talking non-stop!

[If you want to get a true understanding of SGE from a very top level perspective, I highly recommend reading this piece on Wordstream which explains SGE in the most simple way possible.]

Search with generative AI –

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