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SEO at (Almost) Every Stage Of The Customer Value Journey

SEO is a vital marketing channel for any eCommerce company. Whether you’re just starting out and are trying to attract new business, or you’re well-established and looking to keep your customers coming back, SEO can help. 

But what many business owners don’t realise is how SEO should be a priority throughout the entire customer journey, from finding your site through to making a sale and then through to the post-purchase relationship.

In this post, we’ll take a look at the slight differences between the sales funnel and the  Customer Value Journey, and how SEO can help at almost every stage.

What Is A Sales Funnel?

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