Ultimate guide to securing Google answer boxes
Want to increase the click-through rate to your site by 100%? Not a bad proposition right?
This is why you should be thinking about featured snippets for EVERY piece of content you write.
Featured snippets have been a hot topic this year, but this post will give you a:
- Business case and proposition to put to higher management
- Checklist process to pass directly to your in-house content team / outsourced agency
- The process to help you identify SERPs and keywords to target
All of this helping you to be more efficient when taking your content strategy to the next level.
Why optimise your content for featured snippets?
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